소니 픽처스에서 코미디 및 애니메이션 콘텐츠의 전략적 인사이트를 도출할 시니어 분석가를 모집합니다. 미디어 리서치 및 소비자 인사이트 분야에서 3~5년 이상의 경력이 필수입니다. 데이터 분석 역량을 바탕으로 콘텐츠 성과를 최적화하고 시장 트렌드를 분석하는 핵심 역할을 수행하게 됩니다. 하이브리드 근무가 가능하며, 데이터 기반의 전략적 의사결정을 지원하는 업무를 담당합니다.
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Sony Pictures Television is looking for a Senior Analyst to join our Insights Strategy & Analysis Team, supporting Comedy, Adult Animation, & other scripted series. The world’s largest independent studio, Sony Pictures Television, produces original content for linear networks and digital platforms. Our series – from dramas like THE NIGHT AGENT, THE LAST OF US, and THE BOYS, to comedies like PLATONIC, to unscripted series like JEOPARDY!, SHARK TANK, and AMERICAN IDOL – are beloved by our fans and customers worldwide.
As part of the SPT Insights, Strategy, and Analytics team, the Sr Analyst will work in a consultative manner with senior executives and cross-functional teams to deliver insights that inspire creative development, content strategy, and marketing. This role will be a key member of a team that are experts on the entertainment marketplace, commissioning trends, customer needs, and audience tastes. This Sr Analyst will elevate the voice of the consumer and provide strategic content insights that support Sony Pictures Television’s success in our unique role as an independent studio. Using secondary & syndicated data, primary research, ratings & consumption data and social listening, the Sr Analyst will support key SPT series throughout their lifecycles and will be responsible for actionable insights and strategies in supporting trend identification, landscape opportunity analysis, concept and pilot testing, content positioning, content promotion & launch / post launch analyses. This role will play a meaningful and visible role in guiding content creation, optimizing audience engagement, and making our content the best it can be. The Sr Analyst, Insight, Strategy & Analytics will report to the Executive Director, Insight, Strategy & Analytics – Comedy, Adult Animation & Scripted Series.
The Senior Analyst will support the team/Executive Director on SPT Comedy, Adult Animation, & Scripted series. Working with the team/Executive Director, the Senior Analyst will have a keen understanding of genre trends and opportunities – conducting qualitative and quantitative primary research studies and tracking series’ performance to optimize departmental development slates, understand landscape genre trends, uncover audiences’ views on pilots, and to improve the sell-ability, marketing, and performance of pitches and current series.
The anticipated base salary for this position is $90K to $120K. This role may also qualify for annual incentive and/or comprehensive benefits. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held, and if applicable, the location of the position.
Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.
To request an accommodation for purposes of participating in the hiring process, you may contact us at SPE_Accommodation_Assistance@spe.sony.com.
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