스마트뉴스에서 일본 시장의 프로그래매틱 광고 수익을 확대할 Programmatic Manager를 채용합니다. 3~5년 이상의 프로그래매틱 광고 경력과 Google Ad Manager 활용 능력이 필수입니다. 데이터 기반의 분석 역량과 일본어 및 영어 커뮤니케이션 능력을 갖춘 분을 찾습니다. 파트너십 관리 및 수익 최적화 업무를 주도하게 됩니다.
SmartNews is a leading global information and news discovery company dedicated to delivering quality information to the people who need it. Thanks to our unique machine-learning technology and relationships with more than 3,000 global publisher partners, we provide news that matters to millions of users.
Founded in 2012 in Tokyo, SmartNews also has offices in Osaka (Kansai Office), Palo Alto, New York and Singapore.
If you share our vision and are passionate about our mission, we encourage you to apply!
The Global Programmatic Inventory and Yield Management (PIYM) team at SmartNews is responsible for expanding programmatic revenue by developing and enabling demand, execute strategies across the open exchange, third-party demand partnerships and SDK integrations by optimizing existing deals, identifying and establishing new opportunities and fostering strong relationships with all SmartNews partners. This team is also responsible for day-to-day management of Google Ad Manager operations and yield management by optimizing the pricing rules of monetizing partners (DSP, SSP, Header Bidding, Open Exchange etc).
This position is responsible for expanding programmatic advertising revenue in the Japanese market at SmartNews, one of Japan's largest news apps.
A series of areas including building strategies with various partner companies in programmatic buying, promoting integration in collaboration with Product Manager (PM), yield and revenue management to increase sales.
In this role you will be a subject matter expert for programmatic account management as it pertains to the buyers participating in our real-time auction. You will work closely with the Ads Product lead and Ad Operations lead to make sure new and existing revenue opportunities are realized. You will leverage your programmatic knowledge to work cross-functionally alongside Ad Operations to troubleshoot any issues with ad delivery or revenue impacting events. Your role will be the main point-of-contact with our external programmatic buyers, and you will maintain and grow these relationships.
Minimum of 3-5 years of experience in programmatic advertising: to demonstrate a solid understanding of the programmatic landscape and how to navigate its complexities.
Strong analytical and data-driven mindset: essential for analyzing performance, identifying trends, and making informed decisions.
Excellent communication, collaboration, and negotiation skills: for building relationships with partners (external) and stakeholders (internal).
Experience working with programmatic platforms and ad technologies: familiarity with key platforms such as Google Ad Manager, SSPs and/or DSPs (TTD, PubMatic, Magnite, etc).
Proficiency in Japanese, business English
Fluency in Japanese for understanding JP market and communicating effectively with partners
Business-level English to communicate strategy and ideas with internal stakeholders.