Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation.

Brand & Creative defines how Replit shows up in the world and leads the creative work that brings it to market.

On the Brand side, the function sets company-level direction: defining the brand, shaping the narrative, and establishing how Replit is understood and expressed in the market.
On the Creative side, the function leads the planning, development, and execution of creative work across campaigns, launches, events, and major company initiatives; translating strategy into high-quality outputs across every touchpoint.

Brand & Creative ensures that what Replit is and what Replit makes remain aligned. Resulting in a clear, consistent, and differentiated brand experience across the company.

Role

The Copywriter is responsible for developing and applying brand messaging and written content across campaigns, launches, product marketing, events, and major company initiatives.

The role focuses on writing clear, compelling, and consistent copy across a wide range of brand and marketing surfaces. In partnership with Design, Product, Marketing, and external partners, this role helps shape how Replit communicates across channels while contributing to the ongoing development of the brand voice. This role reports to the Brand & Creative Lead.

Responsibilities

Write copy across campaigns, launches, social content, web, presentations, product marketing, and brand initiatives
Apply the Replit voice and messaging consistently across multiple touchpoints and formats
Support the development of messaging frameworks, naming, and campaign language
Collaborate closely with Designers, Producers, Marketing, Product, and cross-functional teams to develop integrated creative work
Contribute to concept development and creative ideation across campaigns and launches
Write and refine copy across short-form and long-form formats
Support the creation and maintenance of internal messaging and brand documentation
Review and refine copy to ensure clarity, consistency, and quality
Partner with external agencies and freelancers as needed
Contribute hands-on writing support across high-visibility company initiatives

Requirements

3–5+ years of experience in copywriting, brand writing, or creative writing roles at an agency, studio, in-house team, or equivalent environment
Strong portfolio demonstrating writing across campaigns, brand, marketing, and digital experiences
Strong understanding of voice, tone, messaging, and storytelling
Ability to write clearly and concisely across a wide range of formats and channels
Strong collaboration skills across creative and cross-functional teams
Strong attention to detail and consistency in language
Ability to balance conceptual thinking with execution
Experience working within fast-moving creative environments
Familiarity with product, technology, or startup environments is a plus

This is a full-time role that can be held from our Foster City, CA office. The role has an in-office requirement of Monday, Wednesday, and Friday.

Full-Time Employee Benefits Include:

💰 Competitive Salary & Equity

💹 401(k) Program with a 4% match (US Only)

⚕️ Health, Dental, Vision and Life Insurance

🩼 Short Term and Long Term Disability

🚼 Paid Parental, Medical, Caregiver Leave

🏝 Flexible Time Off (FTO) + Holidays

🚗 Commuter Benefits (In-Office Only)

📱 Monthly Wellness Stipend

🧑‍💻 Autonomous Work Environment

🖥 In Office Set-Up Reimbursement (In-Office Only)

🚀 Quarterly Team Gatherings

☕ In Office Amenities (In-Office Only)

Want to learn more about what we are up to?

Interviewing + Culture at Replit

To achieve our mission of making programming more accessible around the world, we need our team to be representative of the world. We welcome your unique perspective and experiences in shaping this product. We encourage people from all kinds of backgrounds to apply, including and especially candidates from underrepresented and non-traditional backgrounds.