Content & Community Marketing Manager (China)
마케터정규직— · 경력 무관Shanghai, China—
Community ManagementContent MarketingChinese Market Insight
네오위즈에서 중국 시장을 타겟으로 한 커뮤니티 마케팅 매니저를 채용합니다. 중국어 능통자로서 Bilibili, Weibo 등 현지 플랫폼에 대한 깊은 이해를 바탕으로 콘텐츠 전략을 수립하고 플레이어 생태계를 관리하는 핵심 역할을 수행합니다. 데이터 기반의 인사이트 도출과 크리에이터 파트너십 구축 능력이 필수적입니다.
**About NEOWIZ
**NEOWIZ is a game developer and publisher defined by gripping narratives and uncompromising quality.
Collaborating with creative talent worldwide, we create original gaming experiences that push boundaries and captivate players globally.
From Lies of P to DJMAX RESPECT V, Cats & Soup, SANABI, and Skul: The Hero Slayer, we service distinct IPs across a wide range of genres, delivering fresh gaming experiences to players worldwide.
NEOWIZ is seeking a highly skilled and visionary Content & Community Marketing Manager (China) to drive our regional player ecosystem and brand presence in the Chinese market. In this role, you will design and execute data-driven community operation strategies based on deep insights into Chinese user behavior, platform cultures, and emerging market trends, ensuring our gaming titles resonate powerfully with the target audience from launch through live service.
Taking full ownership of our regional footprint, you will manage official Chinese SNS and gaming platforms—including Bilibili, Weibo, Xiaoheihe, Rednote, QQ groups, and TapTap—by planning highly localized content, interactive events, and UGC activation programs. You will serve as a vital bridge between players and leadership by monitoring VOC, managing sentiment risks, and translating community insights into actionable user experience improvements for our development teams.
To amplify market reach, you will cultivate strategic partnerships with local creators and lead high-impact online/offline engagement programs like exhibitions and pop-up events. This role requires exceptional cross-functional leadership, collaborating closely with internal marketing, publishing, localization, CS, and external agency partners to elevate player retention and deliver an unparalleled community experience.